Second Idea
TRACK = Lights out, Words Gone
ARTIST = Bombay Bicycle Club
Star Image
Band = English Indie Rock band
Target audience = Young adults and teenagers
- Music is very meaningful and real ---> therefore it can be presented artistically
- Music has lots of meanings ---> can sound very happy but melancholic lyrics
- Attracts a wide audience of boys and girls ---> useful for promotion and music video
Treatment for music video
- Artist's singing in microphones (old fashioned ones)
- Weird effects: blurs, merging clips, mirroring clips
- Cutting to other people dancing: the band as well as the woman (cutting to the beat?)
- Could use green screen
- Lots of echoes in the song ---> can show this through effects
- 'my heart' 'breaking' ---> can show animation, such as a simple heart literally be broken in half (very simple animation)
- Cutting to band playing instruments while singer is performing
- Man is heartbroken and she wants to be free? Lots of meanings to this song, which is useful as you can present it in many ways.
- Could use a glass window (big sheet of glass) to separate the boy and girl ---> one of them could smash it at one point
- Sounds in this song can be represented a lot
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